Sales & marketing Courses

Get Clients Now! Programme Details

Introduction

What is the Get Clients Now! Programme

Get Clients Now! is a 28 day programme, based on the best selling book by CJ Hayden. It is specially designed for professional service providers: people who not only have to deliver the service but market and sell their services too. Most of our clients are great at what they do, but need some help and support in getting clients and building their business. The Get Clients Now! programme keeps your marketing on track so that you have as many clients as you need.

Who is it for?

Anyone who sells or promotes their product and services e.g. professional, Samll and medium Businesses, Entrepreneurs, Sales Teams...

Examples of people that have been helped by the programme are:

Consultants
Coaches
Financial Planners
Alternative Therapists
Accountants
Lawyers
Coaches
Trainers
Web Designers
Interior Designers
Image Consultants
Telemarketers
Salespeople
Book Keepers

Why does it work?

People in services businesses get best results from active, time-dependent marketing strategies such as Direct Marketing, Networking and Referral Building rather than passive money-dependent strategies such as advertising. Participants get results because the programme structure gets them into action and helps them make better use of their time.

Programme Structure

The Get Clients Now! programme consists of an initial business review and goal-setting session, followed by 4 weekly telephone coaching sessions of approximately 45 minutes. The initial session can be delivered as a half-day one-to-one consultation (The Individual Programme) a live workshop (Group Programme) or as two 90 minute teleclasses. (see below)

Kick-Off Workshop

Agenda

½ Day Live Seminar	1st 90 minute Teleclass
Introductions	Introductions
Overview	Overview
Effective Marketing Strategies	Effective Marketing Strategies
Defining Your Goals	Defining Your Goals
The Marketing Cycle	The Marketing Cycle
Choosing where to focus	Choosing where to focus
Learnings from session 1	Homework
Morning Tea	2nd 90 minute Teleclass
Selecting your Success Ingredients	Selecting your Success Ingredients
Your Action Plan	Your Action Plan
Tracking your progress	Tracking your progress
Programme Schedule	Programme Schedule
Teleconference Logistics	Teleconference Logistics
Learnings from session 2	Learnings from session 2
Conclusion	Conclusion

Business Development Workshop

There is an optional part to the programme, particularly suitable for start-up businesses or business owners who feel they need to re-energise and refocus their business. This extends the Kick-Off workshop (Group Programme) or initial consultation (Individual Programme) to one day. Details below:

Agenda

Part 1 - About You - What do you want?

Vision - Your vision for your life

Mission - What is your life's mission

Motivation - What motivates you?

Financial Vision - What are your financial requirements

Break

Part 2 - About Your Business - How can your business deliver that?

The Business Cycle - Where is your business now!

Understanding Revenue

Sales & Marketing Audit

Identifying your USP

Your Market Position

Your Marketing Message

28 Day Coaching Programme

A vital part of the programme are the coaching sessions you receive throughout the programme. Your Get Clients Now! coach provides the following:

Expert Guidance
- An experienced professional marketer and Get Clients Now! specialist to give you hints, tips and killer strategies to make you more successful.
Accountability
- Someone other than yourself to whom you are accountable – someone who will ask you once a week, what you have done so far and what’s next.
Perspective
- A different point of view on your progress or your challenges
Support
- Someone who cares about your success to celebrate with, complain to and ask you the right questions to keep you moving

There are 4 weekly telephone coaching sessions over the next 28 days, (usually Monday or Friday) each lasting approximately 45 minutes. Throughout the programme your coach will provide unlimited telephone and email support. The agenda for the coaching sessions is essentially determined by the client, but as a guide, we use the following structure:

Session Agenda

“Weather Report” from each participant
Tracking Sheet Reports from each participant
1. Success ingredients progress
2. Daily Actions
3. Programme Goal progress report
4. Special Permission
Questions about implementing the programme
Questions about marketing tactics and strategies
Challenges, disappointments and failures
Wins, achievements and successes
Strategies & Exercises on a specific marketing or coaching topic.
Conclusion
1. Confirm next call
2. Assign Reading from the book
3. Thought for the day

Programme Materials

The programme includes:

A copy of the NEW 2nd Edition of Get Clients Now! by C.J. Hayden
Your personalised Get Clients Now! Work Book
Programme templates and stationery

Your Get Clients Now! UK Facilitator and Coach

Mike Smith MCIM Chartered Marketer

Mike Smith is marketing and business coach with a passion for helping small and medium sized businesses. A Chartered Marketer with 20 years experience, Mike can help you get more clients and increase your sales.

Pricing

Individual Programme	£500+VAT
Individual Programme with Marketing Audit	£750+VAT
Follow up Coaching (4 hours)	£250+VAT
Group Programme	£199+VAT per person

To book your individual programme call Mike Smith on 01202 565718 or 07789 434184 NOW!

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